The Design Buyer’s Guide (Event is in Danish)
Great design requires great design briefs. Therefore, Design denmark has developed a Design Buyer’s Guide to help bridge the gap between designer and design buyer.
Come join in on the discussion about how to foster great bonds between clients and designers and help us celebrate the unveiling.
15.30 Arrival
15.45 Introduction to today’s program and launch – Henrik Lübker
Talks: How can we create the best possible understanding of the value of one’s design performance?
15.50 Sigrid Bennike, Torden og Lynild
Case #1: The small, specialized design company
16.10 Michaela Pihl Olsen, Urgent.Agency
Case #2: The slightly larger design company with more products on the shelves
16.30 Discussion – moderated by Steinar Valade-Amland.
16.45 ‘The Design buyer’s guide’ – version 1.0
Presentation by Henrik Lübker and Steinar Valade-Amland
17.00 How do we get design buyers to use the guide?
What could a version 2.0 look like…?
17.20 “Free play”, networking and refreshments
18.00 End
The Design Buyer’s Guide has been generously funded by Dreyers Fond
