IInhouse design leaders must often navigate and operate in the full spectrum of design, managing the often huge differences in the various job roles and attitudes all stuffed together under the term “design”. At the same time, design leaders also have to make design impactful in a wider business context, making sure that design is used as an impactful and strategic tool for the company. Most of all: Working with the full spectrum, design leaders must navigate the in-between, managing differences.
On this Design Leader Day, we are discussing, sharing and mapping experiences of dealing with such complexities.
Please Notice: The event is for Inhouse Design Leaders who are also Design denmark members. We have a few free open spaces for those who are curious. Sign up in the link to start the conversation.
Schedule
10.00-10.30:
Arrival, Welcome and quick introduction round
by Henrik Lübker, CEO, Design denmark
10.30-10.45:
Intro til TV2 Danmark
by Tina Ringberg Haahr, Head of Design, TV2 Danmark
10.45-11.45:
Designers across the board
by Tina Ringberg Haahr, Head of Design, TV2 Danmark
In an organization like TV2 Danmark, there are many different types of designers placed in various departments. Tina shares how she has worked to foster cohesion between the various designers and departments.
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Mapping exercise and question: Can you use projects involving multiple teams and departments as a lever for moving design up the design ladder in the organisation?
11.45-12.15:
Act like an agency
by Anders Braa Rimhoff, Creative Director & Head of Design, The Agency, Ørsted
Our transformation from a traditional branding department to an independent in-house agency. Combining best practices from established creative agencies with the strength of being in-house – or at least trying.
12.15-12.45: Lunch
12.45-13.00: Bio break
13.00-13.30:
Bridging the gap between education and work life
by Anders Thulin, Head of Institute of Visual Design, Royal Danish Academy
Anders Thulin has been Head of Design at DR before embarking on a new journey as Head of The Institute of Visual Design at the Royal Academy a couple of years ago. He will talk about the differences between working with students and regular employees. Are there generational issues and how do we best bridge the gap between education and work life?
13.30-14.00: TBA
14.00-14.30:
Building up a design knowledge resource at Laerdal
by Hector Mejia, Design Manager, Laerdal Medical
Laerdal Medical is a sales-led, B2B, global healthcare education organization that collects knowledge about customers, users, and markets from various sources. Sources that are sometimes behind organizational siloes. Hector will try to unpack how design is helping create an Insights library that aims to facilitate insights-led decision-making for product development. Come for the buzzwords, stay for the memes.
14.30-15.00:
Open discussion, themes for next meetings (AI next?) etc.?
by Henrik Lübker, CEO, Design denmark
